Meet the people who turned a hobby into a job
Throwaway society: Will Pearson has turned his boomeranging hobby into a <a Find a job you love and you will never have to work a day in your life."
For many, that sentiment might trigger a cynical reaction. However, it is worth considering if your favorite pastime could be transformed into a profitable venture.
The upheaval brought on by the Covid-19 pandemic, combined with the accessibility of online retail, has created a landscape ripe for serious side-hustles and digital enterprises.
We met with three individuals who left their traditional careers behind to focus on monetizing their passion projects.
Ribbon art
Jackie Bird was a high-flyer in the corporate world and now uses ribbons to make art
Jackie Bird spent her entire career in the corporate sector, where she operated an award-winning <a killing me".
“In April 2025, I decided to hang up my tool bag and follow my passion,” Bird said.
“I sketch on to a canvas the outline of an image, and I can do that from people’s photographs, and recreate them in ribbon form.”
